Freelance web development for ambitious founders. Vue, Nuxt, Shopware, and ten years of building things that don't break in production.
Why teams stay calm
Specialized in e-commerce solutions, headless, performance optimization, and clean, maintainable code architecture.
From scoping call to first deploy in days, not months.
Type-safe, tested, observable. No surprises in year two.
Shopware + Nuxt for storefronts that scale.
You talk to me. No agency layers, no ticket queues.
Shops built, migrated and extended — then kept fast, measurable and accessible. From platform work and integrations through AI enablement, tracking, performance, and the audits that keep it all honest.
Included
Shopware and Shopify — built, extended and moved. From ERP-shop-to-Shopify migrations with order history to custom storefront features like shareable product configurators.
Included
Practical AI in your stack and in your delivery process — product search, content workflows, MCP-connected coding agents and scheduled automations — plus the training to make your team confident running it.
Included
I connect the systems you already run — shop, ERP, PIM, CDN, payment, marketing — automate the manual work between them, and prove with evidence where data stops when something breaks.
Included
Turn the traffic you already have into revenue. Data-led hypotheses, clean A/B tests, and checkout, navigation and product-page flows that remove friction instead of adding it.
Included
Trustworthy measurement that survives an audit. Server-side tracking and GA4 paired with a consent setup that is both GDPR-compliant and data-complete.
Included
When your store is slow and you don't know why. LCP, INP, and CLS triaged with real-user data — then fixed at the renderer, not the surface.
Included
E-commerce accessibility that meets the EU Accessibility Act — usable for everyone, defensible for you, and without compromising the design.
Included
A clear, prioritized picture before you spend a cent on fixes — accessibility, performance, SEO, and SEA, scored and turned into an actionable roadmap.
Outcome
Tracking, speed, and conversion stay connected, so the next fix is clear before the backlog gets noisy.
The workflow
Scope it, build it, ship it, scale it. One partner, start to finish.
“Headless Shopware can be a swamp. Marco navigated it. Our storefront LCP went from 4.1 s to 1.2 s.”
“Marco rebuilt our checkout in three weeks. Conversion is up 18% and I haven't had to think about it since.”
“The kind of engineer who tells you what's wrong with your spec — and then fixes it. Saved us a quarter.”
“Headless Shopware can be a swamp. Marco navigated it. Our storefront LCP went from 4.1s to 1.2s.”
“Fast, opinionated, and easy to work with. Our internal tool went from a sketch to production in five weeks.”
“Marco took over our broken migration mid-flight. Calm, methodical, no drama.”
“Re-platformed our shop from Magento to headless Shopware. Zero downtime, traffic recovered in a week.”
Each layer maps to a stage of how I work — from what users touch down to the proof that it works.
what users touch
where revenue happens
APIs, queues, search
build, host, cache
proof it works
Tell me what you're building. Reply within one business day, always.
